Producing around $56 billion of apparel each year, Turkey’s garment manufacturing industry is booming. As of 2019 it has become the fifth largest clothing exporter in world. The industry employs over 1.5 million people and is the country’s second biggest exporter.
At the beginning of 2020, Turkey found itself in a profitable position, as China faced production delays of up to six months due to the coronavirus outbreak. Turkey lapped up the diverted orders, predicting its exports to rise by 10% during the pandemic. Despite order cancellations and parts of the industry grinding to a halt at points in 2020, reports suggest the garment sector has so far championed through the pandemic.
But what has made Turkey the it-girl of garment manufacturing?
Firstly, Turkey benefits from a thriving cotton industry and produces its own wool and polyester. This means the entire manufacturing process can occur in one country, from the sourcing of the raw materials to the stitching on of the buttons. For brands, this cuts costs as they do not need to import any materials to the country of manufacture.
Secondly, Turkey’s garment industry knows no bounds. It produces a wide range of products from shoes and accessories to swimwear and lingerie. There are no limits to garment manufacturing here.
Finally, the industry has developed a reputation for producing high quality clothing quickly and is willing to produce small orders, rather produce in excess. For European buyers, the clothing is close, cheaper to import and good quality.